Idealiz Semi-Lipmatte Treatment
Idealiz Semi-Lipmatte Treatment is a special formulation created to treat and repair problematic lips to its original texture and colour. It is very suitable for all types of lips without drying the lips. It keeps the lips moisturised the whole day and makes it look fresh and healthy.
Early history on lipstick
Ancient Sumerian men and women were possibly the first to invent and wear lipstick, about 5,000 years ago. They crushed gemstones and used them to decorate their faces, mainly on the lips and around the eyes. Egyptians like Cleopatra crushed bugs (carmine) to create a colour of red on their lips. Women in the ancient Indus Valley Civilization may have used rectangular pieces of ochre with bevelled ends as lipstick. Ancient Egyptians wore lipstick to show social status rather than gender. They extracted the red dye from fucus-algin, 0.01% iodine, and some bromine mannite, but this dye resulted in serious illness. Lipsticks with shimmering effects were initially made using a pearlescent substance found in fish scales.
Women in the Minoan civilization coloured their lips with bright red cosmetics. Lip paint in ancient Greece was initially restricted to prostitutes and courtesans but expanded to the upper class between 700 and 300 BCE. Greek women coloured their lips with cosmetics made from dyes containing Tyrian purple, crushed mulberries, and the toxic pigment vermilion.
The Chinese made some of the first lipsticks that were made from beeswax over 1,000 years ago to protect the delicate skin of the lips. During the Tang Dynasty (618-907 CE), scented oils were added to them, which gave the mouth an enticing factor.
In Australia, Aboriginal girls would paint their mouths red with ochre for puberty rituals.
England Lipstick History
Lip colouring started to gain some popularity in 16th-century England. During the time of Queen Elizabeth I bright red lips and a stark white face became fashionable. At that time, it was made from a blend of beeswax and red stains from plants. Only upper-class women and male actors wore makeup.
Throughout most of the 19th century, the obvious use of cosmetics was not considered acceptable in Britain for respectable women, and it was associated with marginalised groups such as actors and prostitutes. It was considered brazen and uncouth to wear makeup. In the 1850s, reports were being published warning women of the dangers of using lead and vermilion in cosmetics applied to the face. By the end of the 19th century, Guerlain, a French cosmetic company, began to manufacture lipstick. The first commercial lipstick had been invented in 1884, by perfumers in Paris, France. It was covered in silk paper and made from deer tallow, castor oil, and beeswax. Prior to this, lipstick had been created at home. Complete acceptance of the undisguised use of cosmetics in England appears to have arrived for the fashionable Londoner at least by 1921.
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